This article is from July, but the title of this post references an older video clip from a Zionist conference in 2019, the full recording of which is linked in the above article. The clip in question begins at around the 30 minute mark:
Meanwhile, comments made by Harvard professor Ruth Wisse in a December 2019 panel that recently went viral on Twitter illustrate why Zionists make this effort. Wisse said, mimicking how she suggests Israeli Jews should recruit North American Jews on campus: “Our job is not to make you look good, American Jews, what do you have to worry about? Your job is to make us look good. Every one of us has to serve three years in the army […] You have got to serve two or three years in the army of words. You’ve got to learn to fight the political battle, which is even more important at this point than the military battle. […] You know how we train for the army? We don’t train for defensive warfare. If the war against Israel ever had to be fought on Israeli soil … Do I have to tell you? It’s an impossibility. So it’s the same thing. Don’t let the war of words ever be fought about Israel’s nature. Let it be fought about why you can’t accept Israel.”